Asda drivers in Forth Valley add 'happy to chat' badges to uniforms

Asda has extended its ‘Happy to Chat’ initiative with delivery drivers in Grangemouth adding badges to their uniforms.

Friday, 9th April 2021, 8:24 am

They will let customers know they are happy to have a chat with them while their shopping is being delivered.

The initiative was launched as a trial across the UK in November in conjunction with the Royal Voluntary Service, after it was recognised that the drivers formed a lifeline for some people throughout the pandemic.

After a positive response, Asda is now making the badges a permanent option for all of its 7,500 delivery drivers.

David Blair from Grangemouth
David Blair from Grangemouth

David Blair, a delivery driver from Asda Grangemouth said: “I really do think the badges make a difference to our customers, especially for the elderly who may be lonely at the moment.”

“Some days, we are the only person that they get to speak to in person, so those few minutes of a chat are very important – it’s nice to be able to brighten their day a little.”

Thank you for reading this article on our free-to-read website. We're more reliant on your support than ever as the shift in consumer habits brought about by Coronavirus impacts our advertisers.

Please consider purchasing a subscription to our print newspaper to help fund our trusted, fact-checked journalism.