Scottish Natural Heritage (SNH) has provided guidance to help people safely access the outdoors.
The social media campaign will emphasise the importance of social distancing, as well as key advice on responsible access such as following requests to avoid fields with young or pregnant livestock and busy farmyards.
Dog owners are also asked to keep their dogs close at heel or on a lead and plan routes that avoid the need to touch surfaces such as gates.
Guidance has also been provided for land managers.
Pete Rawcliffe, head of people and nature at SNH, said: “Exercise and fresh air is important for our well-being and we encourage people to make the most of their local walks or cycles during restrictions.
“But we need to make sure that we are still following social distancing rules when outdoors and that we respect the health and safety of farmers and others working on the land.
“If we follow Scottish Government advice and stay local for our exercise, make use of the paths and open spaces near to us and follow the Scottish Outdoor Access code, we will be doing our bit to beat Covid-19 and end restrictions.”
For further guidance, downloadable signs for land managers and posters for those who want to support the campaign visit www.outdooraccess-scotland.scot.