Larbert firm’s sweet deal with Asda

Elisabeth Paterson, Mrs Tilly's managing director, with Brian O'Shea, Asda's Scottish regional buying director
Elisabeth Paterson, Mrs Tilly's managing director, with Brian O'Shea, Asda's Scottish regional buying director

Scots sweet tooth and love of sugar treats has brought a boost for a Larbert firm.

Mrs Tilly’s, which makes traditional Scottish confectionery, has just secured a £60,000 contract with Asda.

The family firm, operating from the Central Business Park, will see its 400g gift box range of tablet and fudge stocked in 75 supermarkets in Scotland and Northern Ireland.

Heading into the Christmas season, Asda saw a 35 per cent rise in sales of local products.

The retailer currently stocks over 1000 local lines and supports over 100 Scottish suppliers, including Mrs Tilly’s, Deans of Huntly and Border Biscuits.

Brian O’Shea, Asda’s Scottish regional buying manager, said: “Our research shows over half of shoppers are now buying local food in their weekly shop.

“We will see Scots buying more local products this festive period than ever before and, with the ever increasing depth and breadth of flavours we have available, there will be something to suit everyone’s sweeth tooth.”