A group which aims to promote Falkirk’s tourist attractions has been given £18,300 to help them keep the area in the spotlight.
The partnership of organisations and businesses, including Falkirk Delivers, The Howgate Centre, Falkirk FC and Falkirk Community Trust, received the growth fund grant from Visit Scotland to allow it to create a series of online videos highlighting sites to see and things to do in the Falkirk area.
The campaign aims to capitalise on the surge in the number of day visitors coming to Falkirk to see The Kelpies and The Falkirk Wheel. By highlighting the other attractions the area has to offer, it is hoped people will be encouraged to extend their stay.
The videos will feature the following themes, heritage, cycling and family fun.
Alex Fleming, BID manager at Falkirk Delivers, said: “We are delighted to be working with VisitScotland and local tourism partners again. These visual itineraries are designed to enthuse and encourage people to explore all that Falkirk has to offer and strengthen links between the town centre and the surrounding attractions.
“This is an area that our businesses were keen to see developed and is a key strategic initiative for the BID.”
The videos will be available on www.visitfalkirk.com website and a Visit Falkirk YouTube channel.