Falkirk Morrisons opens '˜mum lane' for Mother's Day

These special checkout queues will be dedicated to Falkirk’s mums and are designed to help speed up their shopping trip so they can go home and put their feet,

Morrisons revealed that 37 per cent of mums will visit a supermarket on Mother’s Day to do the weekly shop and a fifth of mums say the special day is normally over by 12 noon as ‘normal service’ resumes.

Each mum lane will be staffed by checkout assistants specially selected for their friendliness and will also will help pack the shopping, should mums wish.

In addition, Morrisons staff will help entertain the children as their aim is to make the shopping experience as easy and enjoyable as possible.

Nairn Diver, store manager at Morrisons Falkirk, said: “The reality of Mother’s Day is that some mums end up doing lots of chores.

“So, for mums who shop with us on this special day we want to serve them better by creating a mum’s lane checkout.”

Over 30,000 pink Gerbera flowers from Morrisons Flowerworld will also be given to mums as they pass through the checkout on the day.

The gesture is designed to say thank you to mums and reignite the tradition of giving mum a flower on Mothering Sunday.