Many tried and failed but only one gallant victor prevailed in the ultimate battle between man and fish at an award- winning chippy last week.
The Land and Sea chip shop in Polmont served up whopping 70oz cod to challenge its staff and customers to eat.
The serving was equivalent to four suppers and Marc Reid’s hunger for success proved to be up to the task and he finished the meal by using a strategy of staying cool and under pressure and using ketchup creatively to carry off the ‘Man v Fish’ title.
Marc, a motorbike enthusiast and regular customer at the Land and Sea, said it was a struggle but the taste helped him achieve his goal.
He said: “It certainly wasn’t a dawdle but the fish was beautiful, and huge, and the batter was crisp and light and that made it easier I think. I doubt I would have managed it if hadn’t been so good.
“That said, the last few mouthfuls were hard work, but I got there and I’m chuffed I was the only one to do it. It’s something I can tell the grandchildren and something no- one can take away from me.”
The challenge was set up by owner Susan Ord, to raise money for Help for Heroes, which is the Land and Sea’s chosen charity for the year.
Susan said: “For some it was just one mouthful too much, but well done to everyone for a valiant effort for a great cause.
“I’d like to thank everyone for taking part, all our sponsors and customers for their support for the challenge which was great fun.
“Marc was a deserved winner and good on him for doing it. It was a tough challenge. He did have a strategy of cutting it up into bite-size bits and using ketchup to keep it cool.”
The shop has held the Friers Quality Award since 2000 and was Scotland’s Fish & Chip Shop of the Year in 2005.